Pay by Link works by allowing businesses to send a secure payment request through a link, which the customer can use to complete a transaction online.
The process removes the need to collect payment details manually and allows businesses to take payments across multiple channels, including email, SMS, and messaging platforms.
This makes it a practical solution for businesses that operate in multi-channel environments.
A Pay by Link transaction follows a simple, structured flow:
A business generates a payment request using their payment system, typically including:
The system creates a unique, secure URL linked to that specific transaction.
This link is tied to:
The payment link can be delivered through multiple channels, including:
This is where Pay by Link supports multi-channel payments, allowing businesses to request payment wherever customer interaction takes place.
When the customer clicks the link, they are directed to a secure payment page.
Here they can:
The customer completes payment using their chosen method, such as:
Authentication steps may apply depending on the method used.
Once the payment is completed:
This removes uncertainty and allows immediate visibility of payment status.
Pay by Link is often used as a core component within a multi-channel payment strategy.
Instead of building separate payment processes for each channel, businesses can:
For example, a business can:
This creates a seamless connection between customer interaction and payment completion.
After a payment is completed, several processes happen automatically:
This reduces the need for manual tracking and improves operational efficiency.
Settlement speed depends on the payment method used within the link.
This flexibility allows businesses to optimise for both speed and customer preference.
Pay by Link can be integrated into existing business systems to streamline operations.
Common integrations include:
This ensures payment processes fit into existing workflows rather than creating additional steps.
The process is designed to remove friction at the point where payments are often delayed.
Businesses benefit from:
This makes it particularly useful for businesses that rely on remote or assisted sales.
Pay by Link creates a direct path from conversation to transaction. By allowing businesses to request payment across multiple channels and receive instant confirmation, it supports faster payments, better visibility, and a more efficient payment process.
Get a demonstration of how SOTpay's pay-by-link solution can benefit your business by getting in touch with our team now.
Need to ask a question: Request a callback from the team
Need merchant support? Visit Merchant Support
